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IBM- Year 3

Explore The Entire Forest of Each Business

The course aims to equip learners with a complete, structured, and practical understanding of business by guiding them through the entire ecosystem of business operations. Using the metaphor of a forest to illustrate the interconnected components of a business, the course ensures that students understand the comprehensive structure of a business from idea to success. Learners gain essential knowledge of key elements such as leadership, marketing, operations, finance, and innovation, while developing a holistic mindset that integrates ethics, responsibility, and sustainability into business practice. 

2 sections 3 lectures

What you will learn

By the end of this course, learners will be able to:
1. Describe the 12 essential components of a complete business as outlined in the "forest" model.
2. Analyze and evaluate business environments using both internal and external perspectives.
3. Apply strategic thinking to develop business plans that are realistic, innovative, and scalable.
4. Demonstrate practical knowledge in areas such as marketing, sales, customer service, finance, and human resource management.
5. Implement systems thinking to manage business operations effectively and efficiently.
6. Solve real-world business problems using case studies, simulations, and frameworks introduced in the course.
7. Develop entrepreneurial spirit and leadership skills that align with both local and global business contexts.
8. Create and present a complete business model, from vision and mission to operational systems and growth strategies.

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