INTERNATIONAL E-COMMERCE

The objective of this course is to provide students with a comprehensive understanding of the e-commerce landscape in Cambodia. By focusing on the practical, legal, and technological aspects of running an e-commerce business, the course aims to equip students with the tools and knowledge needed to succeed in the Cambodian market. The course will guide students through every stage of the e-commerce process, from setting up a business, building a user-friendly website, and integrating secure payment methods, to effectively marketing, fulfilling orders, managing customer experiences, and complying with local laws.
This course will focus on:
1. Building a strong foundation in understanding the e-commerce environment in Cambodia.
2. Equipping students with practical tools and strategies to launch and manage an e-commerce business.
3. Helping students navigate legal compliance and consumer protection laws relevant to the Cambodian market.
4. Teaching students how to measure business success, optimize operations, and scale their e-commerce ventures effectively.

Chapter 1: Understanding the E-Commerce Landscape in Cambodia
Chapter 2: Setting Up Your E-Commerce Business in Cambodia
Chapter 3: Building a User-Friendly and Localized E-Commerce Website
Chapter 4: Payment Integration and Security
Chapter 5: Inventory Management and Order Fulfillment
Chapter 6: Marketing and Customer Acquisition
Chapter 7: Enhancing Customer Experience and Support
Chapter 8: Logistics and Shipping in Cambodia
Chapter 9: Legal and Compliance in Cambodian E-Commerce
Chapter 10: Measuring Success and Scaling Your E-Commerce Business